From Fire Survivor to Founder — The LikeeSports Story

I didn't win the genetic lottery, but I bet on a soul that never gives up.

01. A Fire That Changed My Face

When I was a child, an accidental fire consumed me.

When I woke from the coma, I smelled disinfectant and saw my mother's tear‑swollen eyes. Then I saw myself — my left hand forever altered, my left face changed, and the left side of my scalp that would never grow hair again.

That year, the world started telling me: "You're different now."
The scar in the mirror seemed to whisper: "You don't belong on the field. You shouldn't be seen."

02. Tying My Shoes Was My First Real Lesson

For a child with limited mobility in my left hand, tying shoelaces was a battle.

I used to hold one lace with my teeth while clumsily making a knot with my only agile right hand. On school sports day, no one wanted to be on my team — not because they hated me, but because they were afraid I would fall. They couldn't take the responsibility.

But I wanted to run so badly.
Not to prove anything to others. To prove it to that fire.

I began wearing only specific athletic shoes — those with simple lacing systems and strong support. Then I discovered something: when a good pair of shoes locked my feet in place, my disability seemed to disappear below the waist. The wind rushed through my right ear and brushed across my scarred, hairless scalp. It felt cool. And I smiled.

An athletic shoe was never just gear — it was my first crutch to stand up, and the little magic that helped me forget my scars.

03. Why I Started LikeeSports

As I grew up, I worked many jobs and competed in amateur para‑sports. Gradually I uncovered a heartbreaking truth:

99% of the athletic shoes on the market are designed for "standard feet" and "perfect bodies."

They chase extreme lightness, forgetting that some people need an extra five seconds to put on their shoes.
They chase exaggerated silhouettes, forgetting that some people don't need attention — they just need comfort.

I asked myself: If fate has taken my "perfection," then I will define a new kind of "possibility."

That is the moment LikeeSports was born.

04. What Does LikeeSports Mean?

Likee — to like, and also a homophone for "like me" (similar to me).

I hope that everyone who wears our shoes doesn't just like sports — but moves "like themselves."

We don't make the most expensive shoes, nor the flashiest. We make:

1. A one‑handed easy‑wear system — Every pair features a wide‑mouth assist loop and a quick‑lock, no‑tie lacing system. Even if you have only one dexterous hand, you can put them on in three seconds.

2. Stability above everything — Reinforced outsoles for different surfaces. I know this firsthand: for anyone with balance challenges, slip resistance is 100 times more important than speed.

3. A fit that welcomes every foot shape — Our sizes range from extra‑wide to orthotic‑friendly fits. Because there is no "wrong" shape of foot — only ill‑fitting shoes.

05. We Just Launched — And I Need Your Support

To be honest, as a disabled entrepreneur, turning the first samples from blueprints into physical shoes nearly drained all my savings. My left face still bears the scar, and the scarred tissue on my left hand still aches when winter comes.

But when I put on the very first finished pair of LikeeSports shoes and ran my first 5 kilometers along the river, I cried.

Not from pain.
But because — for myself and for people like me — I had finally made a pair of shoes that understands you.

Today, our brand has just launched.

No million‑dollar marketing budget. No A‑list celebrity endorsements. Only an ordinary person with fire scars covering half his body, holding each pair of shoes, standing in front of a screen, asking you:

If you have ever felt insecure in sports,
if you know someone with limited mobility who longs to try,
or if you simply believe that a soul has more power than skin —

please come take a look at LikeeSports.
Even just a like, a share of this story, or buying a pair for your own unyielding self.

Let sports belong to everyone.

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Stay grounded. Move like yourself.

#LikeeSports

— Keping, Founder, on the day our brand came to life